World music Day

World music is a general categorical term for global music, such as the traditional music or folk music of a culture that is created and played by indigenous musicians and is closely related to the music of the regions of their origin.

October 1987 was designated 'World Music Month'. A music festival, Crossing the Border, was held at the Town & Country Club in London, and it was the start of the winter season for both WOMAD and Arts Worldwide. The main press release stressed the issues inherent in the campaign.

Since the early 80s the enthusiasm for music from 'outside' Western pop culture has been steadily mounting. More and more international artists, many of whom are big stars in their own countries, are coming to England on tour. They started off, like the Bhundu Boys, playing small clubs and pubs, but now many acts are so popular that they are filling larger venues.

The excitement and word-of-mouth appeal is backed up by radio. Examples of shows that feature world music include World of Music on Voice of America, Transpacific Sound Paradise on WFMU, The Planet on Australia's ABC Radio National, DJ Edu presenting D.N.A: DestiNation Africa on BBC Radio 1Xtra, Adil Ray on the BBC Asian Network, Andy Kershaw's show on BBC Radio 3 and Charlie Gillett's show on the BBC World Service.

source:http://en.wikipedia.org/wiki/World_music